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mobile marketing Tag

Before a traveler sets out on a trip he faces a number of decisions. This process increasingly takes place with smartphones which are replacing replacing conventional computers. A trip requires advance planning ; from choosing the destination to what to do when the traveler gets there. In the past year, mobile's share of travel visits has grown by 48%, and, because mobile...

At this point, it is hard to imagine that there are still hotels, whether they be large chains or small local hotels that ask themselves this question. Clearly, having a profile on major social networks and having a website optimized for mobile devices is no longer something you can brush aside. We have already seen on many occasions that the reviews...

In Spain there are already more than 15 million Smartphone users, which makes us one of the countries which relies the most on Smartphones, so… do you think your hotel should have a mobile phone adapted web page or an app to have a stronger presence on these devices? The answer is an unequivocal YES. why does your hotel need a...

Hotel owners are becoming increasingly aware of the fact that they are competing with online travel agencies' own brands in the search engines. states that some big hotel chains have chosen to ban OTAs bidding on Google Adwords. Still, most companies in the sector have to accept these powerful brokers in the struggle for client acquisition and positioning on...

More and more hotels are deciding to build their own mobile applications, so that with their tablet or smartphone they can interact with their actual and potential clients at any time. Letting the client make reservations, post ratings, get information or receive offers with a few simple clicks, generates more bookings. According to a study by, last year, transactions made from...